Crunch Time Apple Growers has partnered with Schwinn to create a consumer promotion for its SnapDragon® apple variety designed to boost awareness of this up-and-coming favorite. At the core of the prize-rich promotion is a bike giveaway every week during the month of November from Schwinn and Crunch Time.
October 17, 2017 | New York State: Crunch Time Apple Growers had one goal in mind when starting their brand refresh for SnapDragon® Apples for 2017 - engage their consumers, and sell more apples than ever before. They took a multi-tiered approach to this challenge by creating a new website, fresh social media channels, and a whole new look for the apple that is poised to replace some older varieties in the produce aisle.
AUGUST 18, 2017 | New York State: Due to favorable weather conditions during the spring and early summer months, Crunch Time’s apple growers have released a positive forecast for this year’s SnapDragon® crop production – which is expected to produce 60% more apples than its 2016 harvest.
July, 2017 | New York State: Crunch Time Apple Growers today announced the retirement of Jeffrey Crist from the organization’s board of directors June 27, 2017.
July 20, 2017 | New York State: A fifth-generation farmer, Joel Crist, 29, is the youngest apple grower to date to join Crunch Time’s board of directors. Crist comes to Crunch Time with a passion for the apple industry, knowledge and firsthand experience growing up and working in his family’s business, Crist Bros. Orchards, Inc., based in Walden, NY.